We were invited to give a presentation for the members of the Luxury Marketing Council Dubai.
We talked about the relevance of having a strong online reputation.
Whether you are looking for partners, investors or clients… Continue reading

We were invited to give a presentation for the members of the Luxury Marketing Council Dubai.
We talked about the relevance of having a strong online reputation.
Whether you are looking for partners, investors or clients… Continue reading
I was interviewed by Greg, Founder of the Luxury Marketing Council. We talked about the relevance of having a strong personal and corporate reputation. The two have become closely linked, so your personal reputation is not separate from your corporate reputation, both are visible and both must be managed properly.
During the Cannes Lions Festival, I spoke a lot with women about empowerment, stepping up, expressing your vision. I founded CoolBrands Women because I believe in the power of communication to help us achieve our business goals.
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I was invited by Senta Slingerland, brand strategy director of Cannes Lions to speak for the ‘See It Be It’ young creative women at the Cannes Lions Festival. We talked about the importance of online reputation and how that can help build your future goals.
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A short impression of the presentation we did in Courchevel during the annual Cristal Festival.
Your reputation plays a decisive role whether people will or will not connect with you. The way that people do their background check on you is by Googling you. What they find on the first page of Google = your personal reputation. (Whether accurate or not)
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I decided to dedicate our new edition of CoolBrands to Beacon Women around the world. I set off on a global quest in search of women who are taking the lead, who are inspiring other women and opening up new paths for the young generation to step up to leadership positions. And I found many. Some of them are featured in this edition, but this is just the start.
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I am talking with Shelley Zalis at the Ipsos Girls’ Lounge on the Cannes Lions International Festival of Creativity 2014.