A short impression of the presentation we did in Courchevel during the annual Cristal Festival.
The NextWomen Africa Theme.
Guest post by Anouk Pappers, brand anthropologist and Co-Founder CoolBrands.
More than 10 years ago I started my quest, the quest for cool. Based on the assumption that there is ‘a need to know and a need to be known’, I travel the world in search for stories worth sharing.
A compilation of the meetings I had in the Girls’ Lounge, talking to women to define what they stand for and to find their confidence signature.
Your reputation plays a decisive role whether people will or will not connect with you. The way that people do their background check on you is by Googling you. What they find on the first page of Google = your personal reputation. (Whether accurate or not)
Email address: firstname.lastname@example.org
I decided to dedicate our new edition of CoolBrands to Beacon Women around the world. I set off on a global quest in search of women who are taking the lead, who are inspiring other women and opening up new paths for the young generation to step up to leadership positions. And I found many. Some of them are featured in this edition, but this is just the start.
I believe that people want to do business with you, work with you or even be with you, because of who you are and what you stand for.