Anouk Pappers - Presentation in New York at TalentNomics

Presentation for women leaders in New York – Anouk Pappers

I was invited to speak at the TalentNomics event in New York. The subject of my speech was ‘The importance of our online reputation’ and ‘How to lead through storytelling’.
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“In the footsteps of the great explorers”

I’m cycling through Amsterdam’s historic centre, a UNESCO world heritage site and an enduring testimony to the city’s rich history. During the Golden Age in the 17th century, Amsterdam’s port was at the centre of a global trade network, with ships sailing to Asia, Africa, Brazil and the Americas, and merchants trading goods across Europe. Continue reading

Anouk Pappers and Maarten Schafer at Cristal Festival

Does a Cool Brand Need a Social Purpose?

Article written by Justin Kirby and published at Like Minds

As part of an exciting new project we’re undertaking – a book exploring the theme ‘Beyond Customer Centric’ – I’ve been interviewing a number of thought leaders.

I recently caught up with Anouk Pappers and Maarten Schäfer of CoolBrands, having met them at the Cristal Ad Festival in Courcheval last year. They are storytellers so it’s interesting to hear their own tale, which feeds into ideas about going beyond customer centric.

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